Localization: a Perspective for Traditional Chinese Medicine Inserts Translation

论文摘要

近年来,中医药受到国际社会前所未有的关注,医药市场的国际化速度加快。药品说明书作为介绍药品的重要资料,在中药国际化进程中扮演着重要角色,为药品和患者之间架起了必要的信息桥梁。然而目前的说明书翻译质量差强人意,难以达到药品信息的传递功能,严重影响了中药的国际化进程。为了更好地介绍和推广中药,准确翻译药品说明书就显得格为重要。本文通过文本分析和问卷调查,详细了解中药说明书目前翻译状况。继而透过本地化视角,重点从社会、文化的角度出发审视中药说明书的翻译原则,同时将中药说明书按照功能模块化整为零,系统探讨其每项构成要素的具体特点,分别指出了中药说明书的药品名称、功能主治、成分等几大模块的翻译策略及包装调整策略,以期为中药说明书提供本地化模型。

论文目录

• ACKNOWLEDGEMENTS
• ABSTRACT
• 摘要
• CHAPTERⅠINTRODUCTION
• 1.1 Background
• 1.2 Rationale and Significance of the Research
• 1.3 Research Questions
• 1.4 Research Method
• CHAPTER Ⅱ LITERATURE REVIEW
• 2.1 Studies of TCM Translation
• 2.2 Studies of TCM Inserts Translation
• CHAPTER Ⅲ LOCALIZATION AS A PERSPECTIVE FOR TRANSLATION
• 3.1 Localization
• 3.2 Relationship of Globalization, Internationalization, Localization and Translation
• 3.3 Culturalization of Content and Package
• CHAPTER Ⅳ MEDICINE PACKAGE INSERT: AN INTRODUCTION
• 4.1 Definition of Package Insert
• 4.2 Content
• 4.2.1 Drug Names
• 4.2.2 Actions and Indications
• 4.2.3 Ingredients
• 4.2.4 Other Items
• 4.3 Package
• 4.3.1 Bullets
• 4.3.2 Table Format
• CHAPTER Ⅴ LOCALIZATION STRATEGIES FOR CONTENT
• 5.1 Drug Names
• 5.1.1 Problems in Translation
• 5.1.2 Localization Strategies
• 5.2 Actions and Indications
• 5.2.1 Problems in Translation
• 5.2.2 Localization Strategies
• 5.3 Ingredients
• 5.3.1 Problems in Translation
• 5.3.2 Localization Strategies
• 5.4 Other Items
• 5.4.1 Data Analysis
• 5.4.2 Localization Strategy
• CHAPTER Ⅵ LOCALIZATION STRATEGIES FOR PACKAGE
• 6.1 Bullets
• 6.2 Table Format
• CHAPTER Ⅶ CONCLUSION
• REFERENCES
• APPENDIXⅠ
• APPENDIXⅡ