商务英语网络课件的评估：TMM个案研究

论文摘要

作为现代信息技术应用于语言教学的新产物,商务英语网络课件为语言学习者,尤其是那些不具备参与课堂面授条件的学习者,带来了诸多的便利,并能够产生良好的学习效果。随着进入教育培训市场的此类课件日益增多,选择哪一套课件,或某一备选课件是否真正适合目标学习者,则成为一个需要考虑的重要问题。因此,在选择课件时,详细的评估则显得尤为必要。本研究是对TMM(?)商务英语网络课件的一个个案研究,旨在对其进行系统性评估,从而明确该课件对于北京市涉外企业中商务英语在职学习者的适用性程度。本研究设计以ESP(专门用途英语)的相关理论框架为指导,主要参考了Hutchinson和Waters(1987),Cunningsworth(1995),McGrath(2002)以及McDonough和Shaw(2004)等学者所提出的教材评估方法,兼具定性研究与定量研究的特征。首先,本研究调查了目标学习者对于商务英语学习的需求状况;其次,以此为基础,设计出了一套用于商务英语网络课件评估的综合一览表;最后,由不同评估者参照该一览表对TMM(?)商务英语网络课件进行评估,从而得出适用性评估结论。评估结果显示,TMM(?)商务英语网络课件的评估得分为81.15(百分制)。该数据表明,TMM(?)商务英语网络课件对于北京市涉外企业商务英语在职学习者具有较高的适用性,值得在该学习者群体中进行使用和推广。

论文目录

• 摘要
• ABSTRACT
• Chapter 1 Introduction
• 1.1 Background of the study
• 1.2 Significance of the study
• 1.3 General description of TMM（?）
• 1.3.1 Basic information
• 1.3.2 The pedagogical contents
• 1.3.3 The learning platform
• 1.4 Objective of the study
• 1.5 Organization of the thesis
• Chapter 2 Literature Review
• 2.1 English for specific purposes （ESP）
• 2.1.1 What is ESP?
• 2.1.2 English for business purpose （EBP）
• 2.2 Needs analysis
• 2.2.1 What are needs?
• 2.2.2 Munby’s approach to needs analysis
• 2.2.3 Hutchinson and Waters’approach to needs analysis
• 2.3 Materials evaluation
• 2.3.1 The role of materials
• 2.3.2 Hutchinson and Waters’approach to materials evaluation
• 2.3.3 McDonough and Shaw’s approach to materials evaluation
• 2.3.4 Other approaches to materials evaluation
• 2.4 Courseware evaluation
• 2.4.1 Web-based courseware evaluation
• 2.4.2 Web-based business English courseware evaluation
• Chapter 3 Research Design
• 3.1 Methodology
• 3.2 Data collection and analysis
• 3.2.1 On the learner needs
• 3.2.1.1 Subjects
• 3.2.1.2 Questionnaire
• 3.2.1.3 Interview
• 3.2.2 On the courseware
• 3.2.2.1 On the pedagogical contents
• 3.2.2.2 On the learning platform
• 3.3 Checklist and evaluation
• 3.3.1 Designing the checklist
• 3.3.1.1 Categories
• 3.3.1.2 Criteria
• 3.3.1.3 Weighting
• 3.3.2 Matching and grading
• Chapter 4 Results and Discussion
• 4.1 Results of needs analysis
• 4.1.1 Findings on target needs
• 4.1.2 Findings on learning needs
• 4.2 Results of courseware evaluation
• 4.2.1 Linguistic contents
• 4.2.2 Methodology
• 4.2.3 Design
• 4.2.4 Usability
• 4.2.5 Functionality
• 4.2.6 Other considerations
• 4.2.7 Overall score
• Chapter 5 Conclusions
• 5.1 Summary of the thesis
• 5.2 Implications of the study
• 5.3 Limitations of the study
• 5.4 Suggestions for further studies
• References
• Appendix I Questionnaire
• Appendix II Interview Questions
• Appendix III Business Topics in TMM（?）
• Appendix IV Cultural Topics in TMM（?）
• Appendix V Objective, Vocabulary, Grammar and Phonetics in TMM（?）
• Appendix VI Activities in TMM（?）
• Appendix VII Weighting data of the learners and the experts
• Appendix VIII Grading data of the experts as evaluators
• Appendix IX A Checklist for Web-based Business English Courseware Evaluation.
• 个人简介
• 导师简介
• Acknowledgements